Over 50 years ago, David Greentree began crafting ideas that would revolutionise how workforce performance is defined and sustained. Today, those ideas are the foundation of a ground breaking approach that addresses 21st-century challenges and equips organisations to build high-performance workforces for the future.
At the heart of this revolution is a simple yet profound truth: “Redefining” workforce performance isn’t just about solving today’s problems—it’s about future-proofing productivity and creating enduring solutions for the evolving world of work.
From Idea to Impact
Understanding the origins of this transformation is critical to appreciating the catalyst behind it. In the early days, workplaces were primarily passive recipients of educational systems, with limited focus on aligning workforce development to real job expectations. David recognised that this misalignment hindered long-term employee performance and stifled productivity.
The idea to develop a performance skills matrix emerged as the only viable solution to bridge this gap. This matrix would reframe how skills, learning, and job expectations were defined, measured, and valued—directly in the context of the workplace.
With the decision to form a new company dedicated to this vision, the first step was clear: create a revolutionary framework that could apply universally across industries and organisations. By digitising the skills matrix, it became possible to standardise and transform workforce performance, offering a completely new way to describe jobs, measure employee growth, and report outcomes.
The Digital Transformation: The Performance Skills Catalyst (PSC)
The digitised matrix, now known as the Performance Skills Catalyst (PSC), is the cornerstone of this transformation. The PSC enables organisations to redefine workforce performance by embedding the skills matrix into innovative digital tools and systems. While its impact is revolutionary, the matrix itself often goes unnoticed—it works seamlessly in the background, driving tangible outcomes that redefine how performance is understood and sustained.
To illustrate its significance, the PSC can be likened to the electric light bulb. Just as the light bulb redefined how societies functioned, the PSC offers a simple yet powerful mechanism to unlock new opportunities for workforce productivity. Its brilliance lies in its ability to quietly power the tools that enable measurable, scalable, and sustainable workforce improvement.
The Bold Leap Forward
The journey to create the PSC required more than just ideas—it demanded bold action. Decades of workplace testing and refinement provided the knowledge and confidence to build a tool capable of driving real change. Yet, the true value of the PSC isn’t in its visibility—it’s in the transformative outcomes it produces.
By redefining workforce performance, the PSC is reshaping how organisations and industries view productivity and skills development. It’s not just a tool; it’s a movement—one that ensures workplaces are prepared not only for today’s challenges but for the opportunities of tomorrow.
